Business Model
The Challenges Of Fair – Equitable Trade In Indonesia
Fair-trade, Fair and Equitable Trade and Relationship Coffee in Indonesia- a Merdeka Coffee view:
1/. Internal (Indonesian specific) Barriers- Indonesia is a country with a huge potential internal consumer base. However at this stage the consumers we target are based in Jakarta, Medan, Surabaya, Yogyakarta, Bali and Bandung. Outside of these cities, the market is very [...]
Harvesting Coffee In Java – Care, Attention And The Social Aspects Of Coffee In The Community
In the village the streets are quiet and empty. It is a little after midday and the children are at school, the adults going about their daily routine in the fields higher up the slope of the volcano. The only noise is the occasional cackle of hens and a mournful mooing coming from the dairy [...]
They Are More Than Just Coffee Shops Now
A coffee shop is more than just a place to get a drink. If you are seeing it for only that then you nare certainly missing out. I have a very busy day most of the time but I tend to enjoy it. I seem to thrive on staying busy and I don’t know what [...]
Common Coffee Shop Business Mistakes
Running a coffee shop business can be a great idea, but there are some common mistakes that owners run into. Do your best to avoid these types of issues and you will find it is more profitable for you. There is no shortage of consumers out there for coffee and related drinks. Therefore you simply [...]
A Unique Marketing Spin for a Coffee Shop
Three business partners contacted me about creating a marketing plan for a coffee shop that they were opening in Greenwich Village in New York City. They had already leased a 3000 sq. foot space, which is very large for a coffee shop. They had not worked out what type of food or coffee they would [...]
Keep Business Operations and Logistics Simple, Streamlined and Agile
Most of the entrepreneurs we interview in our consulting business have a very unrealistic conception of what excites and disappoints investors. The dream of many inexperienced inventors seeking to fund their opportunity is to build a substantial infrastructure. Their business plan identifies the need for factory space, equipment, staff, and many other fixed costs.
Investors want [...]
